you are welcome @spokentwice. your blog is awesomely filled with great contents that can spark life to an early growth marketer.
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Donald Trump beat the odds and popular opinion polls as he emerged next POTUS.
It is a shame, most polls did not predict that was going to happen.
The story goes that Trump hired a data-driven digital agency that eventually delivered the election in his favour.
The morale of the story is that building your startup on guess work and sentiments is a sure way to go bunkers. That is why I am so excited that the growth marketers masterclass that will be holding in December. More details coming soon.
(For reference on how Trump used data-driven decisions to win the election, please read.
I also got an amazing email from Paul Myers that went overboard explaining how Trumpās messaging ran deep into his target demography - his mail explained why he chose his choice of word and his final campaign trails that resulted in his victory_. Itās a shame I canāt copy all the email here._
The data analytics firm that Trump used is Cambridge Analytica
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UPDATE: There is a major announcement about the event in this thread Growth hackers masterclass and meetup --reserve your seat
Please note:
- You have to get an Invite to attend.
- We are limited to 50 attendees.
- Most panelists have confirmed availability. Event would be awesome if you show up
