Rules 1 & 2. 
I need to start doing 5 more often.
Great list! #3 can be difficult, but is so important. The right team is everything!
It doesn’t get truer than 4
Love point 3, though it is not easy to get friends to join your startup…
4 is a fact
No 13. Stop reading lists and get back to work
LOL
Number 11…why?
@veekthur In Mark Cuban’s voice - A public relations firm will call or email people in the publications you already read, on the shows you already watch and at the websites you already surf. Those people publish their emails. Whenever you consume any information related to your field, get the email of the person publishing it and send them a message introducing yourself and the company. Their job is to find new stuff. They will welcome hearing from the founder instead of some PR flack. Once you establish communication with that person, make yourself available to answer their questions about the industry and be a source for them. If you are smart, they will use you.
Your opinion is valid also.
Cheers