This is such an important point.
As someone who has been on both sides of this common equation I really want to urge some empathy.
I’m still learning a lot to deal with the hosepipe of comms I have had with Andela since our last raise. I’ve literally had an explosion of people trying to contact me for help and advice. It gets very overwhelming very quickly.
If I responded to all of them I would literally do nothing else. So it is a balancing act to determine who to help and who to ignore (because I can’t help everyone). Also now very important people take what I say seriously so I need to be even more careful with referrals so people don’t think I’m a waste of time. If people start to think that It will hamper my ability to be helpful to others.
So given the above a few things about the way our community reaches out for help rankles me:
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Email is better than Facebook message. The trouble with Facebook messages is that especially if you are like me with thousands of friends, your serious ask for your business is mixed with messages from people I know, don’t know asking for money, bantering, etc! My email on the other hand is my to-do list. I literally live inside my email. So where would you rather I treat your business concern? As a task in my todo list or as banter on Facebook? If you feel insulted by that then you have bigger problems.
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Help me to help you.
I have 24 hours in a day just like you. As the company grows demands on my time increase. It is so helpful to have thoughtful founders reach out and make it easy to help them. For example if you want me to do an intro, write the text for me so I just copy and paste it. If you want to pitch your company, send me a deck. Agree to phone meetings and skype meetings instead of in person meetings or even email conversations. all these things are helpful. It all comes from a place of empathy. We need to empathize with each other more.
- Make a direct ask.
The faster you get straight to the point the better. Why? That way I know if I can help you or not. It’s better for you and for me. Don’t waste my time. Do your homework so you know what I can do and what I can’t do. I probably don’t have time to “chat” and I don’t “mentor” people. I just answer questions and if I can make intros.
- Accept No with grace.
Sometimes I actually try to help people and it just doesn’t work out. It’s not my fault. It is just what it is. If I could force the person I introduced you to to invest I would but it’s their money not mine. All I can do is refer and recommend. Don’t be bitter to me about that.
- Give before you take.
There is one big hack to getting to the top of my inbox. And I find this is the same with literally every busy person I know. Offer me something, information, ideas, etc and automatically, they make time for you because it is a symbiotic relationship. A lot of us just ask and ask and ask without giving anything believing there is nothing we can do for the “big man” and its so not true. For example, I value market information over anything and I often meet with people to just learn. I also value people who help me spread the word about Andela (apply.andela.com) and I spend time with those folks because I see them not as people seeking favors but as part of my network.
End of the day, the key to this thing is empathy. As for me, I’ll never be the kind of founder who will drive a range rover or live on the island. I’m literally a walking, breathing, living part of the ecosystem and I enjoy the serendipitous actions that happen when I bump into people at cchub or e-centre. However, there are limits on time because I only have 24 hours and a big job to do.
One thing I want to do more is blog so I can scale my advice since I can’t meet with everyone. So hopefully I can DRY (don’t repeat myself) if I blog about the most common questions or situations I get from founders. If someone has any ideas on how to scale intros, would be nice too. (I think twitter is one way).
Finally my brother get rid of the permission mindset. You don’t need anybody’s help to build something people love. Trust me. I used to think like that until it was time to build Andela and I didn’t get that much help from all your usual suspects. A few people were helpful to me and I made the most of their generosity but none of the big guns even knew what I was up to until we had achieved some scale. So you really don’t need any cabal.