How PushCV is Growth Hacking?

Rather than be another job board, PushCV chose to tackle a pain point of “having the right job offer meet you…….instead of you meeting them.”

You are required to answer series of aptitude test phased into 4 modules for which you receive a certificate, like the one below, as well as a badge for each stage completed. They also built a community into the system to facilitate interaction and knowledge sharing among for the participants. (Genius)

Their ultimate goal is to keep you engaged and qualified to match you with employers. So each step of the quiz was designed to certify your competence through aptitude test to successfully match you with a job or employers’ need.

They “gamified” their grading system such that you can choose to “take shortcuts” by opting for some paid services. Their revenue model was also built into this gamified process.

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This was a good read. Although I’ll have like more exacts. How exactly did they get everyone talking about Elite Quest that traffic to the site spiked?

Ello PushCV people. Epp us

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I think the article did a good job in breaking down a few of the key elements regarding PushCV’s growth engine. But I think the most important thing we did at PushCV was to build a solid platform we knew would appeal to our target audience, the rest was easy.

For one, awesome platform design.

Haven’t had a look inside but great visual detail on the outside. Web and mobile. Really nice.

Read somewhere on your blog; it says almost a million folks were trying out the Elite quest 2015, that’s a lot of people; a sizable feat in any circle.

Wondering how you got the word out? Don’t remember seeing an ad online, not once.

PS: the writer of that techpoint post may not work for PushCv as claimed, but was definitely paid for that post. Had paid-post written all over it.

“Definitely”? You know this how?

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Intuition!

Last I checked paying for a post isn’t a crime. No point turning a sleuth to find out.
Intuition.

UPDATE:

  1. Article title ; “5 surefire ways of growing your business”

But writer ended up exemplifying no other busuness but PushCv throughout the post. (And yes, I saw the ceveat about case study. Buh you don’t come off surefired with case studies, case studies are informative/objective and only mildly patronizing)

2 things may have happened: writer was just playing on a more sensational title for himself which is possible or just trying too hard to make the money count. Reeked more of the latter.

  1. The whole post was about what PushCv was doing for growth. Lengthy but not indept, which in truth doesn’t lend credit to my point about paid post, though. Cuz in theory he should have gotten more material from PushCv to make it worth an ‘exclusive’. Yes?

  2. Within the same hour OP opened this thread, a co-founder from PushCv open an account on radar and commented above.

A bunch of other stuffs that didn’t sit right, which when weighed made me lean towards my paid post theory.

Further epostulation; is that payment must have been in kind. Or post paid; Writer is stalking PUSHCV for a future exclusive so he’s paying now.

@lordbanks all for science…Yea!

. #harmless #weekend #mindtroll

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Intuition, huh? I guess that explains it.

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Hehe…

Buddy, Intuition is science. It’s a form of unconscious cognition mostly borne of affective processes. Well as far as we’ve able so far to personalized an interpretation.

It feels effortless (even though it does use a significant amount of brain power), and it’s fast.

You may hear some call it ‘gut feeling’. Due to the massive nerve endings in the stomach, the gut is capable of some form of reasoning. However the process starts from the brain and hits in the guts.

Will update my previous post with ‘science’ for your reading pleasure…SMH!

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“You know nothing Jon Snow”

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“I know one thing. I know that you are wildling to the bones”

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How has PushCV dealt with allegations of it being a scam as no one knows anyone who got a job through it… saw something like that on nairaland

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Another founder of PushCV here, but my account was opened since.

Anyway we got word out by implementing a referral system :smile:

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Works every time.

Telco support was key. I think Airtel ad in all newspapers was inflection point.

Have people actually gotten jobs via Push CV??? Cos all I see is jobs that are advertised on all other sites and Tuesday Guardian.

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Nearly 17 months later, am just remembering the post that brought me to Radar and can’t stop laughing about the gross allegation of being paid to write - an allegation which I hope had been rested already.

Truth to tell, you’ve actually gotten better. Cheers!

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